Fluere

FLUÈRE is about living in the present moment, feeling comfortable in your own skin and wanting only the best. When Léon, the founder, realised he didn't always want a clouded mind in social situations, he decided to do something about it — to create a liquid that would allow him to drink and take part in any occasion, while letting him choose whether alcohol was involved or not. Léon wanted to create something spectacular, not merely something to imitate alcohol, but a work of art that would elevate your experience, whatever you were doing. And so Léon created FLUÈRE.

The notion of "flow" is fundamental to FLUÈRE — that sensation of purpose, energy, and ease of physical and mental movement. Peak performance. Léon drew inspiration from ancient Roman texts to find the plants used in the first expressions of FLUÈRE, and in doing so derived the name FLUÈRE from the Latin word for "to flow". A fitting name. The bottle itself is an expression of flow, the ripples along its side evoking a river.